Saturday, August 24, 2013

Future Outlook Of Public Transport In Kenya


A few months ago, Equity Bank in partnership with Google launched a payment smart card for the public transport industry known as BebaPay. The aim of this card was to introduce as cashless mode of payment that would be convenient for both commuters and conductors. The owners of the vehicles would also benefit as they would be assured of money in the bank for every transaction. Commuters can load the cards using mobile money transfer or Equity agents and while on transit, the conductors would use a card reader or smartphones with Near-Field Communication (NFC) to deduct the fare. The commuter then receives a text message confirming the payment. This way, passenger do not have to keep lose change every time they require to travel by public means.

Another interesting launch in the transport industry was the free Wifi Internet in matatus and long-distance travel buses. Considering the many hours we are stuck in traffic in Kenya, this is a useful feature in public transport. It may also bring along other applied applications, such as advertising through digital media signage and so on. In the railways sector, the Rift Valley Railways launched the Syokimau Train Station, which would be the first to utilize smart cards. Nairobi Commuter Railway (NCR) prepaid card allows a commuter to pay electronically for both Rail to Bus and Bus to Rail services. The prepaid smart card provided by KAPS solutions provider, will improve passenger flow and efficiency at the train station. Given this trend, the face of public transport in Kenya is set to change in the near future.

But how does a smart card work and what are the requirements? A smart card, chip with engrafted integrated circuits and are made up of plastic, generally polyvinyl chloride, or polyethylene terephthalate.  A good example of a smart card is a SIM card on your mobile phone. A smart card holds information and it can be programmed for several applications. Smart cards can be designed to be inserted into a slot and read by a special reader or to be read at a distance. For a smart card read at a distance, contactless smart card, the chip communicates with the card reader through an induction technology similar to that of Radio-frequency identification (RFID) at data rates of 106 to 848 kbit/s.

Contactless cards require only close proximity to an antenna to complete a transaction and are often used when transactions must be processed quickly or hands-free, at train stations and parking lots. Smart phones with Near field communication (NFC) feature and communicate with smart cards at close proximity, that is, they can be used as card readers. Once the cards readers have obtained the required information, the data is sent to a transport management system for authentication, say if a PIN is required and transaction completion, in this case fare deduction. Connectivity between the card readers and the transport management system can be on 3G or other Wide Area Network technologies.

Globally, mass transit agencies, such as railway companies, have been using stored value prepaid cards for electronic ticketing since the 1970s. Through the late 1990s, this market steadily began transitioning from magnetic stripe technology to contactless smart cards. In London, SquidCard.com, offers a smart card-powered bicycle renting program. The program will allow members to rent one of 6,000 bicycles at 400 locations. Members of the service are issued with a plastic card, which is used to release the bicycles. The service costs £3 to register, with access charges of £1, £5, and £45, depending on the frequency at which the customer uses the service. In order to keep the bikes in circulation, members will be charged additional fees after a half hour of use. In South Africa, the use smart cards in mass public transport were essential during the world cup in 2010. The public transport system ferried approximately 3 Million fans in and out of stadia on daily basis.
The benefits of smart cards are directly related to the volume of information and applications that are programmed for use on a card. A single contact/contactless smart card can be programmed with multiple banking credentials, medical entitlement, driver’s license/public transport entitlement, loyalty programs and club memberships and more. Multi-factor and proximity authentication can and has been embedded into smart cards to increase the security of all services on the card. There are challenges facing the smart cards though. The most important challenge is that the cards are susceptible to a security breach. In particular, though uncommon, malware can override communication between the user and the underlying application and modify the transaction input. This calls for continual scanning of the systems to ensure that any malware is detected. Security threats can also be non-invasive. For instance, an attacker may develop equipment that can be disguised as a normal smart card reader. Using the gathered information, the attacker can regenerate a similar smart card and carry out transactions. The other risk of smart cards is physical damage; most users would keep them in wallets or back pockets leading to damage of the chips.